CONNECTION IS KEY
After previously finding success (and we mean “appearing-on-Oprah-four-times” success), work-life balance expert Mary LoVerde decided to take the next step in her life. She sold her home and set out on a three year “global adventure” without any sort of plan. After this adventure, Mary looked to Onramp to create an updated, modern approach to her brand as an author, corporate speaker, and work-life balance expert. A way for her to genuinely connect with her audience.
This concept of connection was the basis for all branding and design decisions. Onramp designed the Mary LoVerde logo as well as a contemporary website, promoting Mary as a speaker while also addressing the fundamental work-life balance element: connection.