Ethel String Quartet
EXPERIENCE THE MUSIC
Ethel, a progressive string quartet based in New York City, focuses on creating connection and community through profound musical experience. With more opportunities coming their way, Ethel looked to Onramp to update their existing brand as well as a website to promote their music and collaborate with other featured musicians and artists.
Onramp developed a modern, new identity and branding system derived from their original logo using, the heart – a common thread in the concepts of connection, community, and collaboration. Expanding on this idea, Onramp designed an interactive website focused on the Ethel experience and collaboration, pairing compelling imagery and content from the heart.