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Category : Website Design and Redesign

16 Aug 2017

DO YOU HAVE THE RIGHT PEOPLE INVOLVED IN YOUR WEBSITE REDESIGN?

You’re looking at redesigning your website and a myriad of questions begin to pop into your head: Do we really need a website redesign? What is the goal of the site? Who would we get to do it? How much would it cost? Who all should be involved? There are a lot of steps in the process to consider, and it can become overwhelming. Assuming you need to hire an agency to design and program your site, there are still […]

01 Jun 2017

LET’S FACE IT, RESPONSIVE WEB DESIGN IS A BUZZWORD

Let’s just put it out there. The buzzword of the decade…responsive. In today’s world, websites are responsive. Responsive web design is not just an add-on. It should be an integral part of any website design project. Responsiveness is not the cheddar cheese that gets sprinkled on top of my tomato soup. It is the tomato itself. It’s not an after-thought, or even a half-way-through-the-process-thought. It is at the core of the website, because it determines how a website functions. Successful website design is responsive. It’s necessary in […]

03 May 2017

DESIGN YOUR WEBSITE WITH PURPOSE

Websites are critical for getting your name out there and for presenting your brand. But can they do more than that? It depends on your goals. It’s important to consider your primary business goals—short-term and long-term. Focusing on your goals will help you (and your agency) determine the purpose and function of your website. Some helpful questions include: What’s most important for your business right now? Where are you going in the future? What information does your target audience really need? How do […]

26 Apr 2017

3 ESSENTIAL TIPS FOR SMOOTHER PROJECT MANAGEMENT

If you feel a shudder when someone utters the phrase “project management,” you’re not alone. Managing projects can be overwhelming, making project kick-off intimidating. But it doesn’t have to be that way. At Onramp, we’ve got a process for project management that helps us stay on top of client deliverables. That’s not to say we’re experts in the subject, flaunting PMP certificates and fawning over Gantt charts. But over the years, we’ve developed real-world expertise, and we know what works […]

20 Apr 2017

4 WAYS TO INCREASE WEBSITE TRAFFIC

Whether your website is old or new, driving traffic to your site is one of your primary tasks as a marketer. But with new philosophies, techniques and tools popping up at every corner to shape and reshape the digital landscape, you may be on information overload, trying to figure out the best way to make your URL known – and visited. While new approaches to increase website traffic vary in their effectiveness, there are a few tactics that are tried, true […]

19 Sep 2016

HOW TO FIND A MARKETING AND GRAPHIC DESIGN AGENCY

You’re totally stressed out and know you need to off load some projects, but where do you start? Do you use a freelancer, hire a full-time staff member, or bring on an agency? When internal hires aren’t an option and contracting won’t give you the quality you know you need, the strongest option is often partnering with an agency. With so many options out there, there are a few key considerations you should think about before and during your search to find the […]

13 Jun 2016

TIPS FOR KEEPING A WEBSITE REDESIGN TIMELINE ON TRACK

You know the feeling well. You plan your website design or re-design project and think you have accounted for all possible delays. You determine the time involved and how much the project will cost, and before you know it, you are either behind schedule, over budget, or both. How can you better plan your projects to eliminate this once and for all?  Here are some tips that, while they can’t guarvantee you complete success, can help you keep your website redesign timeline on track and […]